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anOrdain launches handcrafted porcelain watches

From fire to clay: anOrdain's porcelain revolution brings accessible artistry

anOrdain launches handcrafted porcelain watches
anOrdain

AnOrdain, a Glasgow-based company, built a loyal following—it made excellent hand-enameled watch dials and offered clear customer service. The Scottish maker then moved into a new material: porcelain. The company introduced its Model 2 Porcelain collection after three years of focused study. This collection gives customers a way to experience anOrdain’s handmade dial art.

Work with porcelain began in 2022. At that time, anOrdain saw a need to broaden its selection. The company also wanted to keep its standards for handmade products high. Instead of buying porcelain dials from others, the company chose to learn this old art itself. AnOrdain’s team spent three years with master potters from Stoke-on-Trent—a town known as a center for English pottery—learning how to make watch dials from English clay.

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Making porcelain dials requires different methods than working with enamel. AnOrdain’s well-known grand feu enamel dials use glass powder on metal discs, which are baked at 840°C. But the new porcelain dials use English clay. Workers paint them with glass-like coatings and fire them at much higher temperatures, up to 1300°C. To achieve the black finish seen in the collection, the company experimented with many glaze mixtures, finally using a high amount of iron oxide.

After this hot firing, each dial shows slight differences. Small dips and dots appear as a sign of the handmade process. AnOrdain says these natural variations mean no two porcelain dials look the same. This celebrates the human touch in making fine watches.

The Model 2 Porcelain keeps the well-liked size and look of anOrdain’s enamel collection, but with some updates. The 39.5mm steel case holds the La Joux-Perret G101 automatic movement, which performs well. The hands have been significantly improved. White glowing material now fills loops that were previously empty, finished with fine gold frames. The seconds hand is more striking, with a bright red outer coat and a white tip.

Production capacity is small—anOrdain can finish about 30 pieces each month. The price is $2,440, which is $750 less than the enamel versions, even though they use the same cases and movements. The current wait time is six months, and customers can buy only one watch each. The Model 2 Porcelain shows anOrdain’s commitment to preserving traditional crafts in modern watchmaking. It also offers affordable luxury through transparent dealings with customers.

Andrew McGrotty
Andrew is a full-time freelance writer with expertise in the luxury sector. His content is informative and always on trend.
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